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Mariano Alcañiz, Director of LabLENI: The Only Spanish Member of the European Extended Reality Association's Executive Committee and AI Advisor to the EU
Recognized for his expertise in AI and Extended Reality, Mariano Alcañiz leads LabLENI in pioneering research at the intersection of technology, psychology, and neuroscience.

Mariano Alcañiz, Director of LabLENI and our HumanTech Institute, is honored to be the only Spanish member of the executive committee of the European Extended Reality Association. Recently appointed by the European Union 🇪🇺 as a key advisor in artificial intelligence with a focus on Extended Reality, Mariano continues to represent Spain in this innovative field.
This news has garnered attention from major outlets, such as Onda Cero, Official Press, and Siglo XXI, with a detailed interview on Siglo XXI offering insights into both Mariano’s professional and personal journey. You can read more in the links below:
🔗 Onda Cero: https://lnkd.in/dtsW_mgX
🔗 Official Press: https://lnkd.in/djApVMhj
🔗 Siglo XXI: https://lnkd.in/d6FYR792
Mariano’s career has been dedicated to exploring and advancing human cognition, blending methodologies from computer science, psychology, and neuroscience. This dedication earned him the UPV Award for Excellent Research Career in Industrial Engineering in 2023.
#LabLENI #HumanTech #ExtendedReality #ArtificialIntelligence #Innovation #Research #HumanCognition #Neuroscience #ComputerScience #Psychology #UPV #ResearchExcellence #MarianoAlcañiz
This news has garnered attention from major outlets, such as Onda Cero, Official Press, and Siglo XXI, with a detailed interview on Siglo XXI offering insights into both Mariano’s professional and personal journey. You can read more in the links below:
🔗 Onda Cero: https://lnkd.in/dtsW_mgX
🔗 Official Press: https://lnkd.in/djApVMhj
🔗 Siglo XXI: https://lnkd.in/d6FYR792
Mariano’s career has been dedicated to exploring and advancing human cognition, blending methodologies from computer science, psychology, and neuroscience. This dedication earned him the UPV Award for Excellent Research Career in Industrial Engineering in 2023.
#LabLENI #HumanTech #ExtendedReality #ArtificialIntelligence #Innovation #Research #HumanCognition #Neuroscience #ComputerScience #Psychology #UPV #ResearchExcellence #MarianoAlcañiz
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Mariano Alcañiz is co-author of a recently published article: The role of consumer data in marketing: A research agenda, in Journal of Business Research
News Mariano Alcañiz, Director of LabLENI, is co-author of a recently published paper entitled “The role of consumer data in marketing: A research agenda”, in Journal of Business Research. This research offers an integrative framework that focuses on the forms of...
Best paper award – Academy of Management
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