Presence Papers & News

New project e-DIPLOMA

Coordinated by Universitat Jaume I De Castello (UJI), the e-DIPLOMA project will establish the e-learning in an upper quality level in a three years’ research project

Mariano Alcañiz is co-author of a recently published article: The role of consumer data in marketing: A research agenda, in Journal of Business Research

Mariano Alcañiz, Director of LabLENI, is co-author of a recently published paper entitled “The role of consumer data in marketing: A research agenda”, in Journal of Business Research. This research offers an integrative framework that focuses on the forms of consumer data disclosure and the company usage of consumer data.

Anyone clicking on this link before May 25, 2022 will be taken directly to the final version of this article on ScienceDirect. No sign up, registration or fees are required!

Best paper award – Academy of Management

This research offers a comparative examination of participant experience when facing a job interview in a physical face-to-face environment and simulated virtual reality (VR).

New project e-DIPLOMA

Coordinated by Universitat Jaume I De Castello (UJI), the e-DIPLOMA project will establish the e-learning in an upper quality level in a three years’ research project

Mariano Alcañiz is co-author of a recently published article: The role of consumer data in marketing: A research agenda, in Journal of Business Research

Mariano Alcañiz, Director of LabLENI, is co-author of a recently published paper entitled “The role of consumer data in marketing: A research agenda”, in Journal of Business Research. This research offers an integrative framework that focuses on the forms of consumer data disclosure and the company usage of consumer data.

Anyone clicking on this link before May 25, 2022 will be taken directly to the final version of this article on ScienceDirect. No sign up, registration or fees are required!

New project e-DIPLOMA

New project e-DIPLOMA

Coordinated by Universitat Jaume I De Castello (UJI), the e-DIPLOMA project will establish the e-learning in an upper quality level in a three years’ research project

Mariano Alcañiz is co-author of a recently published article: The role of consumer data in marketing: A research agenda, in Journal of Business Research

Mariano Alcañiz is co-author of a recently published article: The role of consumer data in marketing: A research agenda, in Journal of Business Research

Mariano Alcañiz, Director of LabLENI, is co-author of a recently published paper entitled “The role of consumer data in marketing: A research agenda”, in Journal of Business Research. This research offers an integrative framework that focuses on the forms of consumer data disclosure and the company usage of consumer data.

Anyone clicking on this link before May 25, 2022 will be taken directly to the final version of this article on ScienceDirect. No sign up, registration or fees are required!